Front desk and reception
Structured jackets, shirting and blouses with a scarf or tie in the accent colour. Cut for a standing shift, built with a shoulder that holds after repeated laundry cycles.
Get in touch
Sales line+92 329 6140058 Emailbusiness@benjima.com Factory and officeRungpura, Sialkot, Punjab, Pakistan Working hoursMonday to Saturday, 9:00 to 18:00 PKTFollow
Front desk, concierge, housekeeping, service and bar wardrobes built as one programme. Tailored where the guest looks, hard wearing where the shift is long, and matched across every property in the group.
Hospitality programme / 9 properties
Hospitality asks a garment to do two contradictory things. It has to look considered enough that a guest reads it as part of the property, and it has to go through a commercial laundry several times a week without losing its shape. Retail tailoring fails the second test. Standard workwear fails the first. The answer is a tailored block cut in a cloth engineered for laundry, which is a manufacturing decision rather than a design one.
Where you spend the tailoring budget also matters. A guest looks closely at front desk and concierge, glances at service, and rarely registers housekeeping beyond whether it looks clean and comfortable. A sensible programme puts structure and detail where the guest actually looks, and puts durability and comfort where the shift is longest. Trying to tailor housekeeping to the same standard as reception is a common and expensive mistake.
Then there is the group problem. Nine properties, five general managers and three purchasing decisions produce five different navies within eighteen months. Your palette is held as a physical shade standard across every cloth in the programme, so a new property opening in year three is issued the same colours as the flagship.
Most hotel groups end up with a different supplier per department. Running the whole property through a single programme is what makes the lobby, the restaurant and the corridor look like the same brand.
Structured jackets, shirting and blouses with a scarf or tie in the accent colour. Cut for a standing shift, built with a shoulder that holds after repeated laundry cycles.
Overcoats, tailcoats, waistcoats and outerwear with rank detailing where the property runs a traditional service hierarchy. The most visible garment on the property, priced accordingly.
Tunics, dresses, trousers and polos in a stain release poly cotton with action back panels for reach and bending, and pockets positioned for a housekeeping trolley.
Service shirting, waistcoats, bistro aprons and bar wear. Built slimmer than back of house, in cloths that hide a spill until the end of service rather than announcing it.
Tunics, wrap tops and drawstring trousers in softer, quieter cloths. A different register to the rest of the property, but held on the same palette so it still reads as one brand.
Polos, softshell and weatherproof outerwear for the teams working between the door and the car park, matched to the property palette rather than ordered from a stock workwear catalogue.
A formal capsule held in buffer stock for conference and banqueting peaks, sized generously across a range so agency staff can be issued on arrival.
Scarves, ties, pocket squares, waistcoats, name badges, woven labels and piping sets. The layer that refreshes a wardrobe between full replacement cycles.
Sub pages carry cloth options, construction notes and price bands per department, which is usually how a group purchasing lead wants the numbers presented to an owner.
Structured jackets, shirting and accent pieces for the most visible team on the property.
Action back tunics, stain release cloths and pockets set for a trolley.
Service shirting, waistcoats and bistro aprons built for a long service.
Every cloth here is chosen because it takes a press after washing. That single property is what separates a hospitality cloth from a tailoring cloth.
| Cloth | Weight | Construction | Where it is used |
|---|---|---|---|
| Poly viscose suiting | 240 GSM | Plain weave, 65/35 | Front desk and concierge tailoring |
| Easy care shirting | 120 GSM | Poplin, resin finish | Service and reception shirting |
| Stain release poly cotton | 190 GSM | Twill, soil release | Housekeeping tunics |
| Stretch poly viscose | 250 GSM | Bi stretch | Long shift tailored pieces |
| Cotton drill | 260 GSM | 3/1 twill | Bistro aprons and porter wear |
| Pique knit | 200 GSM | Honeycomb face | Porter and grounds polos |
| Softshell | 300 GSM | Bonded three layer | Valet and door outerwear |
Where a property runs an in house laundry we will ask for the cycle details and wash trial the sample against it. Where laundry is outsourced, we specify to the harsher assumption, because outsourced cycles are rarely as gentle as the contract implies.
Cutting, assembly, pressing and packing on a hospitality run. Pressing is the part worth watching, because a hospitality garment is judged on how it looks after it has been cleaned rather than how it looks new.
The best hospitality briefs start with photographs of the lobby, the restaurant and a housekeeping trolley. The palette almost always comes out of the interior rather than out of the logo.
Interior palette, service style, guest profile and the laundry arrangement. This decides where structure is worth paying for and where durability matters more.
Each department assigned garments, colours and accent pieces. Colours lab dipped on every cloth in the programme and approved physically as one set.
Tailored blocks drafted to your size chart, with ladies fit graded separately and generous sizing held for banqueting and agency issue.
A sample worn through a real shift by someone in the department. Housekeeping always finds something a fitting room never will, which is why we ask for it.
Written sign off on the sample and the shade set. Those swatches are then held as the group standard for every future property and top up.
Assembled by operation, with reinforcement at the points hospitality garments actually fail: pocket corners, action back pleats and apron strap joins.
AQL 2.5 with measurement checks, then pressed and finished so garments arrive ready to hang rather than needing a laundry cycle before first issue.
Sorted and carton marked per property and per department, so a nine property rollout does not become a redistribution exercise for your group office.
Hospitality uniform programmes are rarely judged on the opening order. They are judged when the third property opens.
Your colours are lab dipped and held as a physical standard on every cloth in the programme, so property nine is issued the same navy as property one without a comparison exercise.
Structured pieces are built with laundry rated interlining and pressed at finishing, so a jacket that goes through a commercial cycle comes back with its shoulder line intact.
Action back panels, stain release finishes and pockets positioned for a trolley. Comfort here shows up as retention, which is a bigger number than the uniform line.
A generously sized formal capsule held against your account so agency staff can be issued on arrival for a conference peak rather than turned away or dressed badly.
Scarves, ties and waistcoats in the accent palette let a property update its look between full replacement cycles at a fraction of the cost.
Cartons marked by property and department, so a group rollout arrives ready to distribute rather than arriving as a pallet your team has to sort.
Front of house, housekeeping and service pieces from hotel and restaurant group rollouts.
In each case the brief arrived as a design problem and turned out to be a laundry or logistics problem.
Front desk, concierge and housekeeping wardrobes rebuilt to survive commercial laundry without losing the tailored line. The housekeeping team stopped complaining about fit after eleven years.
Banqueting staffing that tripled in season. Solved with a generously graded formal capsule held in buffer, so agency staff are issued correctly on arrival instead of improvising.
Six venues with six slightly different blacks. Rebuilt on one held shade standard across shirting, aprons and waistcoats, with accent pieces per venue for individuality.
With the department list and headcount, that is enough for a costing. If you are running several properties, tell us how many and we will price the programme rather than pricing one property nine times.
Tell us the garment, the quantity and the date. That is enough for a costing.
We reply within one working day. No mailing list.
A written quote will reach you within one working day.